STG 085 : Growing Your Teaching Studio Through Special Promotions & Sales


word of mouth referrals

There are two ways you can use marketing & advertising to bring in new guitar students: “slow and steady over time” and “in chunks”. Most of your marketing efforts will be focused on keeping a slow and steady stream of prospects and referrals coming in, but once in a while it can be very effective to do a special sale or promotion to get a big influx of new students into your teaching studio!

In this episode I’ll explain what a good occasional promotion can do for your teaching business, and I’ll give you several ideas for special promotions you can use that tie into events that are probably already going on in your local community. I’ll wrap things up with some tips on how to make your sales and promotions more effective and how to spread the word.

This PREMIUM episode of the Start Teaching Guitar Podcast is available exclusively for STG All-Access members!


To give your teaching business a huge advantage and get TONS of cool benefits INCLUDING the full-length, commercial-free version of this episode, click here to purchase a LIFETIME MEMBERSHIP to STG All-Access today!

STG All-Access members get access to the following VALUABLE RESOURCES:

  • Full-length episodes of the STG Podcast with no advertising or commercials, including a mind map outline containing my PRIVATE NOTES used to record the episodes

  • Access to PREMIUM EPISODES that nobody else gets to listen to with more in-depth “how-to” information

  • Q&A call recordings where you can get ANSWERS to your QUESTIONS about teaching guitar

  • Access to the STG Podcast Archive, and the FIRST 25 EPISODES that are no longer available to the general public

  • Access to the STG Community Forums, where you can interact with other guitar teachers from around the world

  • Much more!

Give yourself a shot of ENCOURAGEMENT and MOTIVATION and the RESOURCES you need to help you build your guitar teaching business! Click this button to purchase your own STGAA LIFETIME MEMBERSHIP:


STG 085 : Growing Your Teaching Studio Through Special Promotions & Sales was last modified: December 26th, 2014 by Donnie Schexnayder