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https://media.blubrry.com/startteachingguitar/content.blubrry.com/startteachingguitar/STG140.mp3Podcast: Play in new window | Download | EmbedSubscribe: Apple Podcasts | RSS David Hart has become a friend of mine in recent months, and we meet together via Skype on a regular basis. David has been teaching guitar in Australia since the early 1990’s and he grew a large music school with multiple […]
There are two basic approaches to marketing for new guitar students: you can go after them (using push marketing tactics) or you can try to get them to come to you (using pull marketing tactics). The big difference is who is making the initial contact…you or the potential student…and that makes a huge difference […]
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https://media.blubrry.com/startteachingguitar/content.blubrry.com/startteachingguitar/STG136.mp3Podcast: Play in new window | Download | EmbedSubscribe: Apple Podcasts | RSS There are lots of guitar players out there who would love to turn their love of music into a source of income, and maybe even do music as a career some day. Teaching is one of the more rewarding and more lucrative […]
There are lots of myths floating around out there about teaching guitar lessons. They sound logical, so most people who’ve never experienced anything different just accept them at face value and operate their teaching studios accordingly. The problem is that when you operate based on wrong information, the results you produce are usually messed […]
Should you be trying to work with every potential guitar student who knocks on your door? Is being a successful teacher really about working with anyone and everyone, whether they’re a good fit for your studio or not, just to get more money coming in? Of course, the answer to both of these questions […]
Do you ever feel insignificant in your guitar teaching studio, like nobody else in your community really knows you exist? You probably have some larger businesses in your city that get tons of media exposure, newspaper write-ups and interviews, but did you know that with a good plan, some hard work and a little […]
Just like with doctors in the medical profession, you can choose to generalize or specialize as a guitar teacher. That choice can make the difference between a thriving business with almost no competition and struggling to attract enough students to make a good living with your teaching studio. There are a few situations where […]
Advertising and marketing can be a challenge for any small business. The good news is that there are really only three kinds of marketing you need to learn about: online marketing, referral marketing and offline marketing. While you’re waiting for your website and referral program to kick in (which can take some time), there […]
It’s a very familiar story: a potential new student comes along through your website or some other form of advertising, they read all about the cool features of your studio and they seem to be getting close to signing up for guitar lessons…but then they decide against it. Maybe they even sign up with […]
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Rocksmith – A Guitar Teacher’s Perspective
Death By Guitar Method Book
The “Taylor Swift” Guide To Teaching Guitar
Sure You Can Play, But Can You Teach?
The Biggest Lesson I Learned In 2011
STG 140: G4 Guitar Network – Interview With David Hart
STG 139: How To Start Teaching Guitar On A Shoestring Budget
STG 138: Increasing The Lifetime Value of Each Student
STG 137: Marketing For Students – Should You Push or Pull?
STG 136: Beginning Guitar Teacher Questions Answered
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