There’s an old saying in marketing and business: “You can’t manage what you can’t measure”. The best way to manage your teaching studio and make sure you’re on the path to profitability is to keep track of a few important metrics, including how much a single student is really worth to your business. That […]
STG 135: Avoiding Overwhelm In Your Teaching Studio
One of the biggest reasons students quit taking guitar lessons is because they start to feel overwhelmed. Interestingly enough, this is also one of the biggest reasons why guitar teachers give up on their teaching studios and decide to do something else for a living. Overwhelm is like a two-edged sword that can wreck […]
STG 134: Busting Some Common Myths About Teaching Guitar – Part 3
There are lots of myths floating around out there about teaching guitar lessons. They sound logical, so most people who’ve never experienced anything different just accept them at face value and operate their teaching studios accordingly. The problem is that when you operate based on wrong information, the results you produce are usually messed […]
STG 133: Busting Some Common Myths About Teaching Guitar – Part 2
There are lots of myths floating around out there about teaching guitar lessons. They sound logical, so most people who’ve never experienced anything different just accept them at face value and operate their teaching studios accordingly. The problem is that when you operate based on wrong information, the results you produce are usually messed […]
STG 126: Motivating Your Students With Effective Praise
One of the keys to good student retention is understanding how to motivate your students. Motivated students learn better, have more confidence and stick with guitar lessons for longer periods of time. One of the biggest motivational tools you can use to help your students excel on the guitar is to praise them, but […]
STG 123: Generational Marketing For Guitar Teachers, Part 3 – Baby Boomers
Marketing and student retention get a whole lot easier when you really know and understand the people you’re trying to teach. There are three main categories of potential students out there that fall into three basic generations: Millennials, Generation X and Baby Boomers. Chances are you have some of each in your teaching studio […]
STG 122: Generational Marketing For Guitar Teachers, Part 2 – Generation X
Marketing and student retention get a whole lot easier when you really know and understand the people you’re trying to teach. There are three main categories of potential students out there that fall into three basic generations: Millennials, Generation X and Baby Boomers. Chances are you have some of each in your teaching studio […]
STG 121: Generational Marketing For Guitar Teachers, Part 1 – Millennials
Marketing and student retention get a whole lot easier when you really know and understand the people you’re trying to teach. There are three main categories of potential students out there that fall into three basic generations: Millennials, Generation X and Baby Boomers. Chances are you have some of each in your teaching studio […]
STG 108: How NOT To Teach Guitar Lessons
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https://media.blubrry.com/startteachingguitar/content.blubrry.com/startteachingguitar/STG108.mp3Podcast: Play in new window | Download | EmbedSubscribe: Apple Podcasts | RSS I’ve done lots of podcast episodes about how to become a better guitar teacher; today I want to take a look at this from a different angle and talk about how NOT to teach guitar lessons. There are tons of teachers […]
STG 098 : How To Be a One Stop Shop For Your Guitar Students
When I was a kid we had a different shop to visit for everything we needed: we bought our groceries at one store, our clothing at another store, our light bulbs the local hardware store and our vehicle tires at the local tire store. Then I remember when Wal-Mart opened a store in our little […]