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The Start Teaching Guitar Podcast

STG 120: 5 Must-Have Mobile Apps For Teaching Guitar

https://media.blubrry.com/startteachingguitar/content.blubrry.com/startteachingguitar/STG120.mp3Podcast: Play in new window | Download | EmbedSubscribe: Apple Podcasts | RSS Mobile devices are one of the coolest innovations of the 21st century. Never before in the history of the world have we had so much power and access to so much information in our back pockets. Now you can run your entire […]

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The Start Teaching Guitar Podcast

STG 119: How To Open Your Own Music Store

There are several ways to add additional income streams to your teaching studio, but one of the most interesting ways is to open your own music store on a small scale and resell musical instruments, teaching materials and guitar accessories to your students. If your business is well-enough established, your guitar students can be a […]

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The Start Teaching Guitar Podcast

STG 118: Teaching Guitar In A Commodity Market

The hardest way to teach guitar lessons is when you teach in a commodity market. If your lessons are basically no different than the lessons offered by every other teacher in town, there’s really no reason for potential students to choose you over anyone else except one: price. Unless you understand how to keep this […]

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The Start Teaching Guitar Podcast

STG 117: Rework Your Teaching Studio For Better Results

There are lots of business-related books out there you could read to improve your teaching studio, but one of the best books I’ve ever read is a funky little book with short chapters and full-page artwork called Rework by Jason Fried and David Heinemeier Hansson, the founders of 37Signals, Basecamp and Ruby On Rails. It’s […]

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The Start Teaching Guitar Podcast

STG 116: 5 Methods For Mastering Money In Your Guitar Teaching Studio

https://media.blubrry.com/startteachingguitar/content.blubrry.com/startteachingguitar/STG116.mp3Podcast: Play in new window | Download | EmbedSubscribe: Apple Podcasts | RSS Many guitar teachers have a love/hate relationship with money. It’s awesome to get paid for doing something you love, but it’s no fun working hard doing something you love and not getting paid what you should be. Too many guitar teachers have […]

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The Start Teaching Guitar Podcast

STG 115: Why Guitar Teachers Who Specialize Make More Money

Just like with doctors in the medical profession, you can choose to generalize or specialize as a guitar teacher. That choice can make the difference between a thriving business with almost no competition and struggling to attract enough students to make a good living with your teaching studio. There are a few situations where it […]

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The Start Teaching Guitar Podcast

STG 114: How To Succeed At Offline Marketing

Advertising and marketing can be a challenge for any small business. The good news is that there are really only three kinds of marketing you need to learn about: online marketing, referral marketing and offline marketing. While you’re waiting for your website and referral program to kick in (which can take some time), there are […]

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The Start Teaching Guitar Podcast

STG 113: How Emotions Influence New Student Acquisition

It’s a very familiar story: a potential new student comes along through your website or some other form of advertising, they read all about the cool features of your studio and they seem to be getting close to signing up for guitar lessons…but then they decide against it. Maybe they even sign up with one […]

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The Start Teaching Guitar Podcast

STG 112: Growing Your Teaching Studio $5 At A Time

https://media.blubrry.com/startteachingguitar/content.blubrry.com/startteachingguitar/STG112.mp3Podcast: Play in new window | Download | EmbedSubscribe: Apple Podcasts | RSS There are a lot of cool websites out there, but the coolest site for small business owners has got to be fiverr.com. There’s no place else on earth where you can get almost anything done that you could imagine and only have […]

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The Start Teaching Guitar Podcast

STG 111 : Why Prospects Don’t Become Guitar Students (And What To Do About It)

Have you ever had potential students get really close to signing up for guitar lessons, and then have them back out? There’s a business concept called “friction” that can make it harder for people to choose to do business with you, and if you don’t understand what’s going on, it can be baffling as to […]

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